Challenges for customers in B2B purchasing in Germany 2022

Published by
Kasia Davies,
Nov 9, 2024

In 2022, around 44 percent of B2B companies in Germany said that the biggest challenge for the customer experience was delivery and tracking. For 33 percent of companies, it was a smooth payment process. This could be due to the website not accepting the customers' preferred method of payment, or perhaps the payment being blocked for various reasons, making it more difficult or impossible for the purchase to be completed.

Biggest challenges for the online customer experience in B2B purchasing in Germany 2022

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

January 2022

Region

Germany

Survey time period

2022

Number of respondents

1,282 respondents

Special properties

Global B2B buyers from Germany

Supplementary notes

The source provides no information about how the question was phrased. 

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " B2B e-commerce in Germany "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you B2B e-commerce in Germany

Overview

7

Finances

8

Websites and marketplaces

6

User experience

8

Social commerce

6

Sustainability

5

Further Content: You might find this interesting as well

Topics

B2B e-commerce in GermanyB2B e-commerce in the United StatesE-commerce in Latin AmericaCross-border e-commerceE-commerce in Germany
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.